Off-plan 3D Virtual Tours

Virtual Reality Tours for Off-plan Property Sales

Combining reality and fantasy or immersing into the virtual world seemed impossible until recently, but today Virtual Reality is rather close to us in our daily lives. In one way or another, you must have encountered VR, perhaps without even realizing it.

Virtual Reality for real estate marketing is nothing new, especially to specialists working in the field of 3D technology. Nevertheless, we are still struck by the fact how unusual something can be created with the help of computer technologies. Perhaps, it is because we still admire how accurate and detailed CGI can be, as often visuals are so close to reality that they are difficult to distinguish from photographs. This is precisely one of the main advantages of 3D visualizations – we are confident that we see a photograph, which is actually not true. Virtual Reality technology in the real estate industry will change your perception of architectural 3D visualization.

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What is an Off-Plans Virtual Tour?

An off-plans virtual tour is a digital simulation that showcases both the inside and outside of a property before it’s built, using 360-degree images. This simulation is accessible through a specially designed app that works on computers, smartphones, tablets, and VR devices.
With an off-plans virtual tour, you can explore a future property in a way that’s similar to navigating through Google Street View. 3D virtual tours for properties under construction offer an immersive experience, allowing you to move from one area to another seamlessly. They are created to look very realistic, providing a clear and detailed view of the property’s potential.

VR Devices

Optimized for All Devices

Features of 3D Virtual Reality tours for Real Estate Marketing

There are several modes within the Virtual Reality home tour between which you can switch:

  • Exterior 360 space
  • Interior 360 space
  • Window view – real environment
  • Window view – drone/camera real footage could be integrated
  • Walk-through between the 360 hotspots

Apart from these features, you have the opportunity to:

  • Embed VR house tour into any section of a website or open it in a new tab
  • No special device needed. Virtual property tour could run on any mobile or desktop device
  • Personalise VR property tour with custom user interface – add UI buttons, call-to-action info-graphics, custom menu
  • Show a floor plan, where you are presently located
  • Show the view angle with location on a floor plan

Process of Creating an Off-Plans 360 Virtual Tour

Digital Modeling. We start by crafting a detailed 3D model of the property, covering both interiors and exteriors, using Autodesk Revit.

Virtual Staging. Next, the model is virtually staged, incorporating furniture, fixtures, and fittings based on interior design concepts and photos.

Camera Placement and Drafts. We determine camera viewpoints within the model and create ‘clay render’ drafts to ensure alignment with the design vision.

Visualization. After approving drafts, we proceed to full visualization, adding photorealistic lighting and textures in 3ds Max with vRay, followed by a review of material drafts.

High-Resolution Renders. With material drafts approved, we produce high-resolution 360-degree images and perform post-production.

App Development. Finally, these images are assembled into an app with user experience (UX) features, ready for online hosting and viewable on various devices, including VR

This Property is Still under Construction but it Looks so Realistic!

Advantages of 3D Virtual Tours for real estate agents:

  • 360 immersive property presentation
  • Present your property with 100% realism and space perception
  • No need to travel to the actual site
  • Could be viewed with VR glass using any mobile phone
  • Easy to integrate
  • Immerse your potential property buyer while presenting real estate

What project inputs have to be provided to develop 3D Virtual Reality Tours for off-plan real estate

Usually, we would require the following inputs from our clients:

  • Architectural drawings – floor plans and elevations (.DWG)
  • Information on interior (selection of furniture, finishes etc) and exterior (surroundings and landscape specifications etc)
  • Window view: drone/camera footage or to develop exterior window view as computer generated environment
  • Basic information on property units: size, types, description, etc.
  • UI/UX guidelines (corporate branding), type of navigation and requirements on user flow (if any)

Frequently Asked Questions about 3D Virtual Tours for Real Estate

Creating an off-plan 3D virtual tour starts with collecting initial information from our clients, including architectural plans and specific details about both the interior and exterior, such as landscaping. Our team then proceeds to develop digital models, including furniture, textures, and finishes, ensuring each element meets our client’s expectations and the high standards of the property industry. Once all 3D models are approved by the client, we integrate these components into a unified virtual environment. It’s crucial to finalize all elements at this stage, as adjustments later on can be more complex, ensuring a seamless integration into the digital model for property developers.

Yes, the interface and visual presentation of the 3D off-plan virtual tour can be entirely customized to align with your corporate brand, catering specifically to the property developers’ needs and enhancing the brand’s visibility within the property industry.

The completion time for a 3D virtual tour for properties under construction varies, depending on the project’s scope, the complexity of the digital models, and the speed at which we receive client feedback. After finalizing the design and panoramic points, our team typically requires 2 to 5 working days to deliver the final, photorealistic tour, providing an interactive experience that meets the expectations of property developers in the property sector.

Yes, our panoramic 3D tours are compatible with VR glasses or headsets, offering an immersive, interactive experience directly from your browser. This feature is particularly appealing to property developers looking to showcase unbuilt property in the most engaging way possible.

The cost of a 3D virtual tour for pre-sale real estate is calculated based on the complexity of the project. We provide a customized quote after receiving detailed project information, ensuring that property developers have a clear understanding of the investment required to bring their digital model to life.

Navigating a 360 off-plan virtual tour is intuitive. Users can move between spaces using clickable points, rotate the camera for a full view, and use mouse or keyboard arrows for navigation. For quick access to different areas, a 3D floor plan allows for instant transitions to any room, enhancing the interactive experience.

You Should Try It Out

Check how a sample 360 VR Tour works on your device: computer, tablet or smartphone

Showcase properties under construction

No need to travel to the actual site

Simulate real house walkthrough

Window view – drone / camera real footage

Share property VR tours on social media

Generate more sales leads

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